This a image driven advert for Playstation 3 by Kopyov, his work is mainly digitally driven. A lot of his work im not too keen on but this advert really worked for me. In my view it grasps its audience very well and doesn't need any type to go with it. It gives the idea that PS3 is magical and has no limitation. The audience for this advert will mainly be teenagers as well and this type of design is especially appealing for them.
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